Ware Priory & Fletcher's Lea Identity

Ware Priory and Fletcher’s Lea are two well-known venues owned and operated by Ware Town Council.
These beautiful buildings, one steeped in history, the other a sleek, modern facility, sit alongside each other in lush waterside gardens. These are civic buildings and, as such, are used for a wide variety of corporate, leisure and community events.
Archipelago was commissioned to create the identity for the new Fletcher’s Lea building, and during the process, was also tasked with updating the Ware Priory identity so that the two sat comfortably together.
Working with the full Town Council, our key challenge was to introduce a contemporary identity with sensitivity to the existing heritage.
Work included
• Design of Fletcher’s Lea identity
• Updating Ware Priory identity
• Website Design (link)
• Design & production of marketing materials
• Stationery design


